The FTC's New Rule on Consumer Reviews and Testimonials: Implications for Businesses with an Online Presence
Webinar | 10.23.24, 2:00 PM EDT - 3:00 PM EDT
Address
Virtual
It has been nearly two months since the Federal Trade Commission (FTC) announced its groundbreaking “Rule on the Use of Consumer Reviews and Testimonials” (the “Rule”).
Using real-world examples from leading companies, members of Crowell’s FTC team will share tips and insights from our experiences working side-by-side with companies that heavily use consumer reviews and testimonials. We will also cover the specifics of the Rule, which addresses review suppression, insider reviews, incentivizing reviews, and AI in reviews – and threatens significant economic penalties for violations.
Our team will ensure that participants gain a thorough understanding of how to comply with the new regulations, avoid hefty penalties, and develop forward-looking strategies to maintain compliance.
Join us to ensure your business is fully prepared to navigate and comply with the FTC's stringent new standards on consumer reviews and testimonials.
Participants
Insights
Webinar | 09.08.26
Digital Product Passports and Digital Material Passports: What You Need to Know (Part 2)
Digital Product Passports are set to transform how products are sold across Europe. For consumers, this means unprecedented access to product information. Sustainability and compliance data, alongside other key product details, will become far easier to access and compare than ever before. As a “single source of truth” for products, DPPs may also enable EU authorities to identify non-compliance more quickly and efficiently, potentially restricting or preventing non-compliant products from entering the European market.
