Going Global in the Digital Transformation

When technology has no borders, executives must create strategies and drive deals that make the most of the digital transformation for their business.

Join Crowell & Moring’s international team of trade, corporate, and cybersecurity lawyers for a discussion of best practices when transacting business across the globe. In this latest edition of our Creating Tomorrow: Digital Transformation information series, we’ll look at how to access a market, comply with international data and information restrictions, and maximize return for your business while ensuring that you are in compliance.

Topics

What Executives Should Know About the Digital Transformation and International Trade

• China and U.S. relations
• New developments with Trans-Pacific Partnership (TPP)
• The role of coalition building

Top Five Issues for International Deals in the Digital World

• Contracts standards
• Pricing 
• IP ownership
• Protecting trade secrets and confidential information
• Data ownership 

Digital Marketing and Online Tracking in Major Economies

• Key developments, from navigating GDPR to APEC cross-border regulations
• Understanding online tracking, from cookies to pixels