International Trademark


Crowell & Moring provides worldwide trademark counsel and advice to ensure that our clients can obtain and maintain all available legal protections for their valuable brands and trademarks.

With our experience as a leading intellectual property law firm and our vast array of international resources, our attorneys are equipped to handle all aspects of our clients’ needs. Whether coordinating large-scale clearance projects, representing our clients in critical multi-jurisdictional disputes or negotiating worldwide trademark licenses, Crowell & Moring is the only firm you’ll need to protect your trademarks throughout the world.

Selected Recent Representative Matters

  • Handled a global rebrand in over 80 jurisdictions for one of our client’s house marks that required synchronized filings in order to maintain confidentiality so that infringers half way around the world could not use time differences to get infringing applications on file during the client’s filing window.
  • Defended our client’s well-known service mark against a notorious European trademark troll.
  • Seized a warehouse full of counterfeit clothing; had our client’s mark declared famous before the Philippines Supreme Court; and handled the ensuing criminal investigation related to that seizure. This included getting a motion granted requiring the defendant to remain in his home country pending resolution of the dispute because he was an international flight risk.
  • Won a cancellation action in Peru against a notorious counterfeiter.

Trademark Search and Clearance

We offer our clients a number of different search options when clearing new marks. Our experience has taught us that each client is unique and each clearance project should be tailored to the client’s individual needs. Indeed, we have the capability to conduct many international clearance projects in-house at dramatically increased efficiencies over retaining foreign agents.

Portfolio Management Counsel and Strategy

Formulating an efficient yet effective international portfolio management strategy is essential in today’s ultracompetitive business climate. With ever-increasing costs, our clients work closely with our attorneys to formulate the most effective strategy for international trademark protection. Our attorneys can help a client of any size achieve the best possible protection for its new marks because we have encountered nearly every scenario and bring creative, cost-efficient solutions to our clients.

Foreign Associate Network

Crowell & Moring leverages a vast network of foreign associates with whom we have developed strong relationships over the years. These foreign colleagues come from leading law firms and intellectual property boutiques around the world and provide unique insight into his or her locale. Knowing the intricacies of each country’s court system and Trademark Office is essential to efficiently protecting our clients’ interests. It is through these international relationships that Crowell & Moring is able to quickly and effectively navigate the pitfalls of international trademark portfolio management, protection, and enforcement.