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National Advertising Division Conference 2016

September 26-27, 2016 • New York, NY

Site: The Ritz-Carlton New York, Battery Park
Address: 2 West Street, New York, NY (view map)

Join NAD as they examine legal trends and review new developments in advertising law and the FTC’s current enforcement priorities.  This year’s expert panels will explore how product development teams substantiate claims from the ground up and delve into how the self-regulatory forum views the “fit” between claims and their support. They will provide perspectives on NAD’s review of advertising challenges in contrast to federal court review of similar issues. They will talk about the rise of integrated advertising campaigns, discuss what happens after an NAD decision and give you an update on recent changes to NAD and NARB procedures.  They will also celebrate the 10-year anniversary of the partnership with the Council for Responsible Nutrition and NAD’s review of dietary supplement advertising. They will leave the conference with new insights and solid guidance on practicing before the advertising industry's self-regulatory forum.

This event brings together top talent from some of the nation's leading companies, law firms and the FTC. They have lined up two days of high-level discussion and hope to send participants home with new insights, broader understanding and up-to-date information about claim substantiation, regulation and litigation.

Chris Cole is speaking at this event. His topic: "NAD, NARB & Advertising Self-Regulation: The ABA Report: One Year Later."

Official Event Site

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