Understand New Markets

The world of international business can be a complicated, and even dangerous, place. The promise of a new market can be accompanied with risks and instabilities, which business needs to avoid. In addition, companies face a dizzying array of regulatory requirements, trade laws, global guidelines, and varying local business practices, which need to be understood in order to succeed.

Thinking of expanding into a new market but want to understand the risks?

We will research the political, economic, and regulatory risk factors and present you with an objective, independent, and comprehensive analysis. We will dig beyond the surface to probe the reality of "Country X" as a place to conduct your business.

Need to understand the regulatory requirements associated with exporting to a new market?

We know well the regulatory structures companies must contend with as they enter new markets. We will help you comply with the rules, and we will work with you step by step through the process to minimize surprises.

Unsure of what political or regulatory barriers might impede your ability to effectively compete in a new market?

We will identify potential barriers — from discriminatory rules to equity caps — that may keep you from effectively doing business in a new market. In addition, we can devise strategies to persuade governments to change those rules.

If you are an overseas corporation looking to sell products or services in the U.S. market, we will explain the trade and other regulations that may apply.

Case Studies

  • For one of the largest managed health care companies in the United States, we advised on the key considerations related to entering foreign markets. This included a review of: the structure of the health care system; the state of domestic competition; relevant laws and regulations; market access considerations; and political/economic risk factors. Management used our analysis to designate priority markets for its globalization strategy.
  • For a major auto manufacturer seeking to enter the U.S. market, C&M International analyzed the domestic political environment affecting the automotive sector and assessed the political risks associated with the company's U.S. strategy.